Uber

2024 – Now

Uber Payments

Uber Payments

Across Uber's products, I worked on payment systems handling transactions and financial partner integrations at scale. This included consumer-facing flows for riders and drivers, as well as enterprise payments and internal commerce tooling supporting Uber's broader financial ecosystem.

Impact

  • Improved support for enterprise billing and complex financial operations within Uber
  • Increased the robustness and adaptability of payment flows across products and markets
  • Enabled smoother payment method and financial experiences for both operations teams and end users

Heineken

2023 – Now

Heineken Draught Competition

Heineken Draught Competition

Across live events and everyday bar settings, consistent beer quality and draught execution are essential. A mobile platform supports Heineken's Star Quality Team in delivering on-site bartender training and live experiences.

Impact

  • Enabled a 2× increase in the number of bartender trainings delivered through a mobile competition platform
  • Supported live draught competitions at major international events, including Formula 1 and the Champions League
  • Increased engagement through a second-screen experience with live scoring and leaderboards
  • Provided Heineken teams with insight into participation and training outcomes via a dedicated dashboard

Spie

2023 – 2024

Spie Start

Spie Start

Efficient time registration for on-site employees without regular computer access and with varying levels of digital proficiency is challenging. A mobile-first time tracking tool was designed to make the process faster, clearer and more accessible.

Impact

  • Improved time registration efficiency by ~17%
  • Operational impact with an ROI equivalent to 3.4 FTE (€135K annually)
  • Increased accuracy in time reporting, reducing errors by 8–9%
  • Validated through a Design Sprint and user testing, contributing to a user rating of 8.0/10
  • Enabled reuse and scalability through a Mendix design system, now actively used across other internal Spie tools

NHG

2023 – 2024

NHG Design System

NHG Design System

NHG manages mortgage support processes through a digital platform used by staff and external partners. A design system was introduced to create a cohesive, scalable experience aligned with NHG's brand and Mendix platform requirements.

Impact

  • +19% efficiency, saving ~35 hours per user per year
  • 7–15% fewer errors through improved clarity and consistency
  • +7% increase in motivation to use
  • +13% increase in overall satisfaction

Government

2020 – 2022

GGD Contact

GGD Contact

To support COVID-19 source and contact investigations, a secure digital solution was developed for the GGD. A web portal and mobile application were designed to speed up investigations while meeting strict privacy and security requirements.

Impact

  • Rolled out across multiple GGD regions nationwide
  • Supported contact tracing for thousands of cases
  • Reduced the time between positive test results and contact outreach
  • Adopted as a core component of the national COVID-19 investigations

Sitedish

2019 – 2022

Sitedish

Sitedish Multi-Platform Product Design

A unified management platform for delivery and takeaway restaurants, bringing online ordering, POS, delivery management and ordering together in one solution. A flexible white-label system was introduced alongside a platform-wide redesign.

Impact

  • Multi-platform redesign used daily by ~4,000 restaurants and 20,000+ end users
  • Unified five digital touchpoints into one cohesive design ecosystem
  • Reduced development time by ~30% through standardized and reusable design components
  • Enabled scalable customization through a flexible white-label system

bol.com

2019

bol.com Design Sprint

bol.com Design Sprint

As one of the largest e-commerce platforms in the Netherlands, bol.com works with a wide network of third-party partners to fulfil orders. A one-week Design Sprint focused on partner needs and delivery reliability.

Impact

  • Tested and refined a clear solution direction with real bol.com partners
  • Identified key levers to reduce late deliveries among top partners
  • Improved clarity and predictability of delivery promises

Breda

2018

Citymarketing Breda

Citymarketing Breda Website

To attract more visitors who stay longer and spend more, a new city website was designed around five core themes: Food, Culture, Shopping, Sports and Family. A magazine-style experience helping visitors explore activities and events.

Impact

  • Improved findability across 200+ events, attractions and hotspots
  • Faster visitor orientation and decision-making through clear structure and filtering
  • Aligned with Breda's tourism objectives

Sligro

2017 – 2018

De Kweker

De Kweker E-commerce Website

De Kweker — a major food wholesaler in Amsterdam and part of Sligro — redesigned its digital platform. The new experience supports both first-time visitors and returning power users through fast navigation, flexible ordering and a refined brand expression.

Impact

  • 100%+ increase in new customer sign-ups
  • Improved navigation and search for food professionals
  • Design later adopted for the Sligro website after acquisition

Tempo-Team

2017

Tempo-Team

Tempo-Team Job Seeking Website

The Tempo-Team website was redesigned with a clearer and more intuitive job search experience. Improved search, filtering and vacancy pages help users quickly identify relevant roles, while a simplified application flow supports users throughout the process.

Impact

  • Increased CTR and completed applications via A/B testing
  • Supports ~20,000 job postings per year
  • Design system still actively in use since 2017

Louwman

2015 – 2016

Auto.nl

Auto.nl

Making buying a car transparent, fun and easy — fully online. The auto.nl website was designed around quick orientation and confident decision-making, enabling fast discovery and clear comparison of cars.

Impact

  • Pioneered the first successful fully online car sales platform in the Netherlands
  • Sold 4,000 cars fully online within the first five years after launch
  • Customer rating of 9.3/10, based on 1,211 reviews

Van Dale

2015

Van Dale Online

Van Dale Online

As the largest dictionary publisher in the Netherlands, Van Dale modernised its digital platform with a clearer, more scalable interface. Navigation and search were optimised to support efficient lookup across user groups.

Impact

  • Delivered a production-ready application in under 20 days
  • UX foundation still actively in use for over 10 years
  • Supports three core Van Dale product lines
  • Adopted as dictionary software by many licensed Dutch schools

Strakzat

2014

Co-founded Strakzat

Graduated on Friday, founded on Monday.